Assistant Creative Designer at Smart Applications International Ltd

Job Purpose:

• The Asst. Creative Designer will be responsible for creating Smart’s visual concepts, by hand or using computer software, to communicate Smart products and ideas that inspire, inform and captivate consumers.
• He/she will be responsible to develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports as well as events;-

Key Responsibilities and Accountabilities:

• He/she will work with the marketing and ICT teams to create various materials for advertising and brand visibility.
• Develop product design concepts.
• Create images that identify a product or convey a message in line with brand guidelines.
• Ability to integrate technical and visual solutions into a design concept.
• Understanding trends within the scope of the industry the company works in.
• Ability to conceptualize visuals based on requirements.
• Ensure final graphics and layouts are visually appealing and on-brand.
• He/she will also handle the business’s website and social media pages providing up-to-date content and engagement with the business clients.
• Design/update artwork for print material required e.g flyers, brochures, posters, newsletters, information packs etc.
• Design artwork for Media/PR –billboards, newspaper articles etc.
• Design regular content required for the website & social media pages such as mailshots, e-banners, landing pages, postings and updates.
• Creating and editing video clips for publishing on website & social media pages.13.Maintain brand consistency throughout all marketing design projects
• Generate ideas to portray concepts and advertise products/services
• Building and maintaining an archive of all design assets
• Be aware of emerging technologies in new media to ensure quality design output always
• Submit regular reports that relate to all graphics design tasks upon completion and implementation
• Takes a customer-driven approach to creating marketing and advertising material.

Qualifications:

• Holder of a Bachelor’s degree in Graphic Design, Fine arts or related field.
• IT Proficiency especially in design software and technologies (such as In Design, Illustrator, Dreamweaver, Photoshop)
• Must have at least 2 years of experience in a similar role.

Skills, Knowledge, and Abilities:

• Creativity Personality: They will be responsible to invent new ideas for branding, advertising campaigns and marketing messages. He/She should understand design and smart copy and recognize fresh approaches to advertising.
• Analytical Skills: Advertising and marketing and brand positioning are ever-evolving, the required candidate should be able to analyses trends, look at new data and keep up with the times.
• Photography and photo editing skills
• Digital marketing skills on online platforms is desirable
• Digital illustration skills are a plus
• Passion for visual design and learning new methods of designing for digital experiences
• Decision-Making Skills: Ability to make quick decisions on final copy, final art, finished commercials and radio spots.
• Quick learner with demonstrated product knowledge and professionalism.
• Team player, with the ability to establish and maintain cooperative working relationships with customers and other service delivery functions.
• Technology savvy11.Familiarity with design software and technologies (such as In Design, Illustrator, Dreamweaver, Photoshop)
• A keen eye for aesthetics and details
• Excellent communication skills
• Ability to work methodically and meet deadlines.