Consultant To Conduct A Landscape Analysis Of Digital Marketing Of Unhealthy Foods And Non-Alcoholic Beverages To Adolescents And Children In Kenya at MAL Consultancy

CONSULTANT DELIVERABLES

• The Consultant will be expected to deliver;
• An Inception Report: Detailed project plan outlining the methodology, work plan, timeline, and resource allocation.
• An Interim Report: Presenting preliminary findings from the initial phases of data collection and analysis identifying key trends, initial observations, Challenges encountered and proposed solutions. 
• A Final Report: Detailing the findings of the landscape analysis including the Health Impact analysis, conclusions, and recommendations. (Report to include annexes - list of literature reviewed, any persons interviewed and transcripts where applicable).
• A Policy Brief/ Popular Version: A concise document summarizing the key findings and recommendations from the final report, tailored for policymakers.

 CONSULTANT DELIVERABLES

• The Consultant will be expected to deliver;
• An Inception Report: Detailed project plan outlining the methodology, work plan, timeline, and resource allocation.
• An Interim Report: Presenting preliminary findings from the initial phases of data collection and analysis identifying key trends, initial observations, Challenges encountered and proposed solutions. 
• A Final Report: Detailing the findings of the landscape analysis including the Health Impact analysis, conclusions, and recommendations. (Report to include annexes - list of literature reviewed, any persons interviewed and transcripts where applicable).
• A Policy Brief/ Popular Version: A concise document summarizing the key findings and recommendations from the final report, tailored for policymakers.

CLIENT ROLE

• The consultant will report to the Monitoring and Evaluation Advisor as well as the Health and Governance Manager.
• KELIN shall provide supervisory support for the assignment and administrative support for the meetings with the technical committee.
• The roles will be further defined at the inception meeting. 

DESIRED COMPETENCIES 

• Bachelor’s Degree in Marketing Research and Insights or any other relevant field. A Master’s Degree in a relevant field is highly desirable within the same field
• Minimum of seven (7) years’ experience analyzing and understanding digital marketing landscapes 
• Deep understanding and work experience researching and gathering insights on digital marketing trends and analysis
• Proficiency in written and spoken English
• Ability to produce high quality outputs in a timely manner while understanding and anticipating the evolving client needs. 
• Strong organizational skills. 
• Ability to work independently, produce high quality outputs. 
• Sound judgment, strategic thinking, and the ability to manage competing priorities. 
• Demonstrates integrity by modeling organization values and ethical standards. 
• Promotes the Vision, Mission, and Strategic goals of the organization. 

DURATION OF THE CONSULTANCY ASSIGNMENT

• The assignment should be completed within 30 working days after signing the Consultancy Agreement. 

APPLICATION REQUIREMENTS 

• If you are interested in this exciting opportunity, have the requisite experience, skills and education and have worked within the human and health rights space and more so driving the agenda herein, we are interested in meeting you to see how you can work together with Our Client, through this Consultancy. Please share with us the following;
• A 2-3 paged motivation letter addressing your interest, understanding of this TOR, including how your previous experience matches the consultancy objectives outlined herein.
• Your motivation letter should also indicate your availability and a detailed summary of your consultancy rates.
• Your updated CV - illustrating relevant work experience and qualifications
• Electronic copies of 2 reports or previous consultancies undertaken with similar scope of work and deliverables.