Digital Marketing Consultant at CPHRM Group

Job Responsibilities

• Assist in the creation, execution, and optimization of digital marketing campaigns, including email marketing, social media, content marketing, SEO, and PPC.
• Monitor and analyze campaign performance using analytics tools and provide regular reports to the marketing team.
• Creating an engaging and visually appealing digital contents that promotes the company
• Conduct market research to identify trends and opportunities for growth and improvement.
• Manage and update the company’s social media profiles and website content to ensure consistency and engagement.
• Support the development and execution of content strategies that align with the company’s goals.
• Assist in managing the company’s online presence and reputation, including responding to customer inquiries and reviews.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Qualifications

• Bachelor’s degree in Marketing, Communications, journalism or a related field.
• Have experience in digital marketing or a related role.
• Familiarity with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads, Mailchimp, etc.
• Basic understanding of SEO, SEM, PPC, and social media marketing principles.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Creative thinking and attention to detail.
• Ability to work both independently and as part of a team.
• Proficiency in MS Office Suite and basic knowledge of design tools (e.g., Canva, Adobe Creative Suite) is a plus.