Group Lead - User Experience at Equity Bank Kenya

Description

• Champion improvements to the existing customer banking channels to increase adoption and usage
• Recommend ways to reduce on costly channels and increase usage of more efficient channels for customers to access banking services
• Identify, recommend and execute improvements on existing channels to improve the Customer’s Experience increasing uptake and utilization
• Develop and execute the overall UX/UI design strategy, aligning it with the company's goals and objectives.
• Lead and inspire a team of UX/UI designers, providing guidance, feedback, and mentorship to foster their professional growth.
• Collaborate with cross-functional teams, including product managers, developers, and stakeholders, to ensure cohesive and user-focused design solutions.
• Stay up-to-date with industry trends, emerging technologies, and best practices in UX/UI design, and champion their implementation within the organization
• Lead the creation of wireframes, mockups, and interactive prototypes that effectively communicate the intended user experience and interface design
• Collaborate with the design team to produce high-quality, visually appealing designs that are both aesthetically pleasing and functional.
• Conduct design reviews and provide constructive feedback to ensure consistency, usability, and adherence to design standards.
• Drive the adoption and implementation of design systems and guidelines, maintaining consistency across various digital products and platforms.
• Foster effective collaboration between UX/UI designers, developers, product managers, and other stakeholders throughout the product development lifecycle.
• Present design concepts, strategies, and deliverables to internal teams and stakeholders, effectively communicating design rationale and user-centered design principles.
• Collaborate with the marketing team to ensure brand consistency and provide design assets for marketing campaigns and promotional materials.
• Conduct user research activities, such as interviews, surveys, and usability testing, to gain insights into user behaviors, needs, and pain points.
• Analyze research findings to inform the design process, ensuring that user requirements and preferences are integrated into the product design.
• Define and develop user personas, user journey maps, and other relevant artifacts to guide the design team.
• Integrate customer centricity into the channel development process through collaboration with the relevant business and technical teams

Qualifications
Academic:

• Bachelor's or Master's degree in Interaction Design, Visual Design, Human-Computer Interaction, or a related field.

Professional:

• Proficiency in design tools such as Sketch, Figma, Adobe Creative Suite, or similar software.

Desired work experience:

• Minimum 10 years’ experience in UX/UI design, with a strong portfolio showcasing successful projects and innovative design solutions.
• Extensive knowledge of user-centered design principles, design thinking methodologies, and usability best practices.
• Minimum 3 years experience with user research techniques, including usability testing, interviews, surveys, and data analysis.
• Experience in implementation of electronic platforms and solutions