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e-commerce solution revolutionizing car ownership in sub-Saharan Africa. We started with an automotive marketplace, leveraging technology and robust offline operations to reduce pain points in the market for locally-used vehicles, delivering quality, convenience, and value to our customers. At Peach, we believe cars are more than their component parts - t...
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Role description
We are looking for a new member of our team to accelerate the growth of Peach across Kenya. As the Growth Manager, you will support our efforts to scope, set up and launch new showrooms faster and more efficiently than we currently do at present. The role will be largely focused on geographic expansion at the beginning, but will grow into someone who can support other expansion modalities - whether internal Sales optimizations, Sales trials, and/or scoping and launching a new business vertical at Peach.
We are looking for a generalist who has experience in Marketing, Operations, Sales, Product - such that they’re able to see and understand their work from different, critical perspectives. The person must demonstrate the following values (1) Humility: Nothing is below you - you’re more than happy to get “dirty” by doing what’s needed to achieve our goals (2) Curiosity: You make assumptions, but also rigorously test them. You don’t think you have the answers and are eager to seek out the answers from others (3) Outcomes-Oriented: While process matters, you appreciate that outcomes matter more for this role. You have an organizational imperative to deliver and will do whatever it takes to do so
The successful candidate will be responsible for:
Sales Out Growth
Research
- Understand Peach business model and answer the what, where, when, why around our expansion plans
- Test and hypothesize ideas around geographic expansion vis-a-vis data analysis, on the ground scoping and other remote efforts
- Synthesize findings and scoping efforts to make data-informed recommendations to management around where to expand to and other opportunities that exist
Implementation
- Identify options for properties for showrooms that meet Peach strategic needs and cost constraints
- Do this in a systematic way to ensure we are tracking who, what, where, when how much, why etc.
- Lead on due diligence of potential properties - also tracking efforts and outcomes
- Lead on leasing process with Peach exec team, legal and external stakeholders to identify appropriate lease duration and price.
- Project manage all works and physical improvements to the site in preparation for launch
- Site launch, support for initial launch phase and conduct an “after action revenue” to identify wins and lessons learned
Collaborations
- Collaborate with Head of Sales and People team to ensure the talent needs of the new location are fully understand that we either (1) have the staff on board already or are (2) hiring for the needed roles within the timelines needed
- Work with Legal to ensure the property due diligence is conducted, all required permits are received in advance of work etc.
- Collaborate with Finance to ensure that a budget is made for the new facility set-up that matches the operational context at hand (i.e. taking over a pre-built showroom v. deploying a greenfield site); manage payments day-to-day
- Work alongside Admin to scope necessary works and contractors; manage and implementation
- Collaborate with IT to scope necessary works and contracts; manage implementation
Sales In-Growth
- If/when applicable, work with CGO, COO, Head of Sales, Sales team and others to drive forward project efforts aimed at optimizing existing Sales team efforts and outcomes
Testing other advancements for Sales Growth
- If/when applicable, work with CGO, COO, Head of Sales, Sales team, and others to drive forward project efforts aimed at amplifying sales outcomes vis-a-vis Peach’s marketplace model
Testing other business verticals and value adds
- If/when applicable, work with the CGO, COO and others to drive forward project efforts aimed at understanding opportunities / challenges around, conducting trials on, and making a final “go v. no go” decision around business verticals beyond car sales
Requirements
- Bachelor’s degree in Anthropology, Sociology or related field
- 5-10 years of previous, demonstrable experience with Research, Entrepreneurship,
- Venture-Building, End-to-end project management and delivery, and Business expansion - either new market scoping and set up or new service / product scoping and set up
- Go-to-market strategy / practice
- This is more of an individual contributor role - prior management experience- not required
- Strategic thinker and coordinator by nature
- Expert communication and leadership skills with the ability to sit amongst a number of stakeholders
- Ability to thrive in a fast-paced dynamic environment and adapt to changing priorities.
Peach Benefits
- Competitive Salary
- Health insurance cover
- Flexible work plan/ hybrid work plan
- Business related expenses covered, including…
- Transportation during work hours / for work purposes fully covered
- Airtime and data used for work purposes fully covered
- International Travel, if and when required
If you meet the aforementioned requirements and are interested, please submit a CV and answer the below question in 250 words or less to careers@peach-technology.com. Recruitment for this role will be conducted on a rolling basis. Question: Let’s say Peach Cars sells 50 cars / month at present across 2 locations in Nairobi. How would you advise we double this in the next 6 months?