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With operations in Africa, USA, UK,India and UAE, Techno Brain is the first indigenous African company to be assessed at CMMI Level-5, achieving highest quality standards for software development. Currently operating in 21+ countries, creating 1200 high tech jobs in the continent, Techno Brain has achieved leadership positions in areas such as Public Financial Management, Digital Identity Management, Tax & Customs, IT Training, Business Process Outsourcing, host of e-Government solutions and Digital products.
POSITION OVERVIEW
The Head of Marketing will lead the marketing team, collaborate with marketing partners to drive the development and execution of the company’s marketing strategy. The role holder oversees all aspects of marketing including branding, product/services marketing, demand generation, content marketing, digital marketing, social media, public relations and events. S/he collaborates with other senior leaders and cross functional teams to align marketing objectives with business goals and ensures consistent and effective communication of the company’s value proposition to the target markets. S/he stays abreast of the latest marketing trends, best practices, and technologies, and implements innovative and creative marketing solutions.
ROLE AND RESPONSIBILITIES
Strategic Planning:
Brand Management:
Market Research:
Marketing Collateral:
Digital Marketing:
Campaign Management:
Collaboration:
Resource Allocation and Management:
Relationship Building:
Budget Management:
Analytics and Reporting:
Public Relations:
KEY PERFORMANCE INDICATORS
PERSON SPECIFICATION
Academic Qualifications
Experience
Personal Attributes
POSSIBLE CAREER PROGRESSION
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