Marketer at CDL Human Resource

Job Summary: 

We are seeking a dynamic and experienced Marketer to join our team. The ideal candidate will be a graduate of marketing with a minimum of 3 years of experience, preferably having worked for a marketing agency. The Marketer will be responsible for handling marketing budgets, managing events, and overseeing social media activities to enhance our brand presence and drive growth.

Key Responsibilities:

Budget Management:

• Develop, manage, and track marketing budgets to ensure efficient use of resources.
• Analyze and report on the effectiveness of marketing campaigns in relation to budget allocation.
• Identify cost-saving opportunities without compromising the quality of marketing efforts.

Event Management:

• Plan, coordinate, and execute marketing events, including trade shows, product launches, and promotional activities.
• Manage event logistics, including venue selection, vendor coordination, and on-site setup.
• Measure and report the success of events against set objectives and KPIs.

Social Media Management:

• Develop and implement social media strategies to increase brand awareness and engagement.
• Create, curate, and schedule content across various social media platforms.
• Monitor social media trends, competitor activities, and audience feedback to optimize performance.

Campaign Development:

• Collaborate with the marketing team to develop and execute integrated marketing campaigns.
• Utilize market research and consumer insights to create compelling marketing messages.
• Ensure all marketing materials are aligned with the brand’s voice and identity.

Analytics and Reporting:

• Track and analyze the performance of marketing initiatives using various tools and metrics.
• Prepare regular reports and presentations on marketing activities and outcomes.
• Provide insights and recommendations for continuous improvement.

Requirements

Qualifications:

• Bachelor's degree in Marketing or a related field.
• Minimum of 3 years of marketing experience, with a preference for candidates who have worked in a marketing agency.
• Proven ability to manage marketing budgets effectively.
• Strong experience in planning and executing events.
• Proficiency in social media platforms and tools.
• Excellent communication and organizational skills.
• Ability to work independently and as part of a team.
• Creative thinking and problem-solving abilities.

Preferred Skills:

• Knowledge of digital marketing tools and platforms.
• Experience with content creation and graphic design.
• Familiarity with CRM software and email marketing platforms.
• Strong analytical skills and attention to detail.