Product Marketing Lead at Canonical

• Canonical is looking for a Product Marketing Lead who will be responsible for leading a team that develops marketing strategies and go to market plans at a global level for the entirety of Canonical portfolio. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the product and engineering teams, sales, as well as other marketing functions.
• The ideal candidate will be passionate about technology, technology marketing and the use of technology in marketing. You will prefer to work in an environment that has emphasis on the ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. You will also love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

This role reports to the VP of Marketing.
Location: This role will be based remotely in the EMEA region.
What your day will look like

• Manage a team of product marketing managers covering all of Canonical portfolio; Cloud, IoT, Appplications, Ubuntu, Security...
• Lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
• Prioritise and orchestrate your team's activities to maximise overall pipeline generation and individual product growth
• Conceive and execute customer base communications and marketing programs to acquire new users, upsell and cross sell into our large base of customers
• Collaborate with data science teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
• Monitor the competitive landscape to define a portfolio and product positioning that differentiates Canonical

What we are looking for in you

• Passion for technology and some exposure to one of the areas Canonical covers: Cloud, IoT, Ubuntu, Security and Open Source applications / middleware.
• Ability to think strategically about complex issues, leading to thoughtful recommendations, and action plans
• Exceptional interpersonal skills, and aptitude for forging trusting relationships across diverse, cross-functional teams
• Conversant in go-to-market strategies and methodologies
• Skilled in leading presentations and discussions with industry analysts, business, technical, and sales stakeholders
• Excellent verbal and written communication skills, strong content marketer
• Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
• Growth mindset - someone who is not afraid to think big and take on risk.
• Experience in enterprise software, SaaS or silicon preferred