Sales & Marketing Executives at Brites Management

DUTIES AND RESPONSIBILITIES

• Identify and pursue new business opportunities to drive sales growth and expand our client base.
• Build and maintain a robust sales pipeline through proactive outreach, networking, and strategic partnerships.
• Utilize a consultative sales approach to understand client needs and tailor solutions that meet their requirements.
• Establish, nurture, and maintain strong relationships with existing clients, ensuring high levels of customer satisfaction.
• Act as the primary point of contact for client inquiries, providing exceptional service and support throughout the sales process.
• Conduct regular follow-ups to assess client satisfaction and identify opportunities for upselling or cross-selling.
• Conduct thorough market research to identify industry trends, customer needs, and the competitive landscape.
• Analyze data and insights to inform sales strategies, ensuring alignment with market demands and business objectives.
• Develop and implement creative marketing strategies to effectively promote our products and services across various channels.
• Create engaging marketing materials, including online campaigns, brochures, presentations, and social media content, to enhance brand visibility.
• Collaborate with the marketing team to ensure consistency in messaging and branding across all platforms.
• Prepare and deliver compelling sales presentations and product demonstrations to prospective clients.
• Effectively communicate the value proposition of our products and services, addressing client concerns and questions.
• Utilize diverse channels such as social media, email marketing, trade shows, and networking events to generate leads.
• Implement lead conversion strategies to turn prospects into loyal customers.
• Work closely with the marketing team to align sales and marketing efforts, ensuring a unified approach to client engagement.
• Participate in regular meetings to discuss strategies, share insights, and evaluate campaign performance.
• Monitor and analyze sales metrics to assess performance against targets.
• Prepare regular reports for management, providing insights and recommendations for strategic planning.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Bachelor’s degree in Business, Marketing or a related field.
• A minimum of 2 years of experience in sales and marketing, preferably within the laboratory supply or related industry.
• Strong understanding of laboratory products and equipment is highly advantageous.
• Excellent communication and interpersonal skills, with the ability to build rapport and trust with clients.
• Proven track record of meeting or exceeding sales targets and driving revenue growth.
• Proficiency in using CRM software and other sales tools to manage client relationships and sales activities.