Sales Promoter (Aftermarket Auto Parts) at Crystal Recruit

Responsibilities

• Actively promote and sell aftermarket auto parts to retail shops, garages, and individual car owners.
• Demonstrate a strong understanding of the product lineup and its features, benefits, and competitive advantages.
• Conduct product demonstrations and organize promotional events to boost brand awareness and product sales.
• Build and maintain strong relationships with customers, retailers, distributors, and auto repair shops.
• Provide excellent customer service and support to ensure high levels of customer satisfaction.
• Gather feedback from customers and retailers on product performance and potential improvements.
• Monitor competitors' products, pricing, promotions, and market strategies to identify threats and opportunities.
• Track and analyze the company's market share in the Kenyan aftermarket auto parts industry, identifying areas for growth.
• Provide regular insights on competitor strengths and weaknesses to adjust promotional and sales strategies accordingly.
• Conduct market research to identify new sales opportunities, customer trends, and gaps in the market.
• Prepare and present regular sales reports, including weekly sales performance, customer feedback, promotional effectiveness, and market trends.
• Analyze data to provide strategic recommendations aimed at increasing market share and sales volumes.
• Track and analyze promotional and sales data to identify areas for improvement and suggest targeted actions.

Requirements

• Proven experience in sales or promotional roles, preferably in the automotive or aftermarket auto parts industry.
• Strong knowledge of the Kenyan automotive sector, with a focus on aftermarket parts and accessories.
• Experience in market analysis, competition tracking, and reporting.
• Excellent communication and interpersonal skills.
• Ability to work independently and meet sales targets.
• Strong negotiation and presentation skills.
• Proficiency in MS Office (Excel, Word, PowerPoint) and CRM software is a plus.
• Valid driver's license and willingness to travel across Kenya and other East African countries.
• Fluency in English and Swahili