UI/UX Designer (Individual Consultant) at Girl Effect

Scope of Work

• The objective is to support the design for new experiences and improvements of existing experiences by creating innovative solutions for a wide variety of product design challenges ensuring they align with the organization's behavior change goals and target audience needs. The designer will be expected to apply Human Centered Design thinking and approach not just within products, but also across the wider product ecosystem at Girl Effect and the complicated user journeys from product to product as well.
• This consultant will conduct design sprints,consolidate outputs of design sessions, andsupport the running of feature prioritization sessions. They will also conduct prototyping activities collaboratively with a cohort of young people and other stakeholders across products such as chatbots, mobile applications, and brand websites, among others related to upcoming and existing products.
• In this role, you should be an analytical and creative designer who can grasp user needs and solve problems. A strong portfolio of successful UX and other technical projects is essential. The engagement will start from Sept 2024 to August 2025.

UX Analysis:

• Devise and conduct a consultation plan with key stakeholders and target audiences including questionnaires, focus groups or interviews.
• Conduct a thorough assessment of the current UX design, identifying usability challenges, and opportunities for improvement.
• Create user personas and scenarios to guide the design improvements based on user needs and goals.
• Conduct concept and usability testing in the field with users
• Provide a detailed report summarizing the findings, including prioritized recommendations for UX enhancements to stakeholders and developers.
• Work with data to optimize and enhance products.
• Own and conduct design reviews with data, engineering and content teams to ensure a successful deployment with an appropriate go-ahead.

UI Enhancement:

• Utilize the insights from the UX analysis to redesign and enhance the visual appearance of the web platform's user interface.
• Define interaction models, UI components, and navigation structures to optimize user engagement and facilitate information discovery.
• Incorporate interactive elements to enhance usability and convey complex concepts effectively.
• Develop wireframes, interactive prototypes, and mockups to illustrate proposed UI changes.
• Implement modern design principles, including responsiveness, consistency, and visual hierarchy, while aligning with our brand identity.
• Ensure the new UI design elements fit seamlessly into the existing platform's technical framework, ensuring a consistent and cohesive user experience across all website components.
• Collaborate with Designers and Developers to create intuitive, user-friendly software to ensure that the updated UI maintains or improves the platform's overall performance and loading speed.
• Support UI content creation as and when required.

Who You Are

Skills, expertise and requirements:

• You must be based in Kenya with the ability to attend in-person sessions in Nairobi and Migori counties.
• You must be fluent in Swahili and English.
• 4+ years of professional experience in a design consultancy or equivalent position collaborating with multidisciplinary teams
• Fluency in the human-centered design process from qualitative research and synthesis to ideation, prototyping, and implementation.
• Service Design, UX, UI - Proficiency in wireframing and design tools such as Invision, Figma, Miro etc.
• You are solution-focused and medium-agnostic, willing to step out of your core skill set or discipline to find the correct solution to a design challenge.
• You have cultural sensitivity, creativity, and resourcefulness—comfortable finding your way through.
• You deliver precise and effective written and verbal communication to convey ideas, instructions, and feedback to team members, girls and young women.

Highly Desirable

• Experience in health-related content/Behavior change content production in the field of Sexual and Reproductive Health and Rights and Economic Empowerment would be a massive bonus.
• Experience in Conversational Interfaces such as Chatbots
• Basic Understanding/development of Natural Language Processing and Machine Learning
• Cross-cultural design experience and/or working in design for ICT4D
• Experience working in emerging markets.
• Experience collaborating with in-house and third-party developers in agile sprints, stewarding the transfer of design to development.
• Familiarity with tools such as Google Suite, Asana and Slack is a bonus