B2B Sales Lead at Lipa Later Limited

Key Responsibilities 

• Develop and implement commercial strategies according to Lipa later's objective of accelerating and sustaining profitable growth through achieving the products expected targets.
• Manage key clients by building deep relationships and advising the clientbase on how the product addresses their needs.
• Prospect and build a strong B2B sales pipeline for long-term growth using all marketing resources available.
• Develop and implement strategic sales plans to achieve company targets and expand the customer base within the B2B segment.
• Identify and pursue new business opportunities through proactive prospecting, networking, and relationship building.
• Manage the entire sales cycle from lead generation to closing deals, ensuring a smooth transition of accounts to the account management team.
• Build and maintain strong, long-lasting relationships with key decision-makers and stakeholders in target industries.
• Collaborate with marketing teams to develop effective marketing strategies and campaigns that resonate with B2B customers.
• Conduct market research and competitive analysis to stay informed about industry trends, market developments, and competitor activities.
• Provide regular sales forecasts, reports, and updates to senior management, highlighting key metrics, challenges, and opportunities.
• Lead and mentor a team of sales professionals, providing guidance, support, and training to help them achieve their sales targets.
• Evaluate B2B marketing initiatives, present its product marketing strategy and budget. 
• Monitor industry trends and identify new opportunities for growth of the B2B product
•  Report and Monitor the performance of the B2B product and all marketing campaigns centered towards meeting  the product set targets. 
• Develop and own the Product Customer Retention Strategy.

Requirements

• Demonstrated 4+ years of experience in B2B sales in a start up 
• Bachelor's Degree in Business Management/Commerce or a relevant field.
• Experience in developing and executing sales strategies.
• Strong understanding of customer and market dynamics.
• Proficiency with CRM software.