Consultant - Knowledge Translation in Maternal and Newborn Health and Well-being at World Health Organization

Purpose of consultancy

To contribute to the development of an integrated messaging framework in support of the updated Born Too Soon report, to advance the dissemination of the report’s key messages, and to ensure alignment in messaging with broader partner efforts.

Deliverables: 

Deliverable 1. Develop integrated messaging frameworks for the Born Too Soon report that frames and elevates key findings of the report and links with other strategic products and initiatives – including the ENAP/EPMM Joint Progress report, AlignMNH and International Maternal Newborn Health Conference (IMNHC), Lancet Series on Small and Vulnerable Newborns, and the Stillbirth Advocacy Toolkit.

Expected by: February 2023.

Deliverable 2. Apply the messaging frameworks to Born Too Soo assets, to be agreed with BTS Advocacy & Communications co-chairs. This may include opinion editorials, talking points for champions, and supporting the message development for short videos (e.g. on parent voices, perspectives of health professionals, etc.).

Expected by: March 2023.

Deliverable 3. Develop and implement a strategy for the involvement of parent and parent organizations across the Born Too Soon structure, to ensure the perspectives of parents are included systematically in the content and advocacy campaign, e.g., development of human-interest stories for inclusion in the Born Too Soon report and additional advocacy and communications material. This includes identifying parents to be involved in the development/review of the report; and supporting the development of testimonials (parents, survivors, health workers) across different regions, for inclusion in the report.

Expected by: March 2023.

Deliverable 4. Develop knowledge translation material for dissemination through digital platforms, linking key evidence and perspectives of parents and broader community members, e.g., messages for social media assets, content development and support for digital chat bots, etc. This involves engaging parent organizations to solicit ideas and strategic thinking for a digital campaign mobilizing a broader group of parents and health professionals – to crowd-source their #BornTooSoon stories and develop creative ways to use these inputs for advocacy and communications.

Expected by: May 2023.

Qualifications, experience, skills and languages.

Educational Qualifications:

Essential:

• Advanced university degree (Master’s degree or equivalent) in Public Health, with specialization in reproductive, maternal, newborn and child health.

Desirable: 

• Ph.D in Public Health, with specialization in reproductive, maternal, newborn and child health.

Experience

Essential:

• Over 10 years’ experience working on advocacy in the maternal and newborn health space, including a track record on messaging to inform policy and programme actions on maternal and newborn health.
• Proven experience in the field of global health, international development, maternal and newborn health, advocacy and partnership building.
• Proven experience working with parents and parent organizations, including in the development of written human stories for the inclusion in global reports.

Desirable: 

• Previous work with WHO, other international organizations and/or major institutions in the field of maternal and newborn health.
• Experience working on advocacy to prevent and address preterm birth.
• Experience in the development of opinion editorials and other public facing written pieces on topics related to maternal and newborn health.

Skills

• Excellent written and verbal communication skills.
• Excellent organizational, partner and project management skills. 
• Ability to function effectively in team settings in multi-stakeholder and cross-cultural environments.
• Ability to function effectively under pressure and respond effectively in short timelines.

Closing Date : Jan 2, 2023