Consultancy Services: Social Media Campaign Lead, Cities4Forests Initiative at World Resources Institute (WRI)

Scope of Work and Deliverables/Outputs:

•  Lead the development of the campaign's social media plan.
•  Identify social media opportunities for the campaign.
•  Together with the communications team, plan and implement the campaign's events, campaigns and launches.
•  Oversee and develop social media content, ensuring social media assets are designed and delivered to a high standard and on time.
•  Define key performance indicators for social media, and measure and report on progress toward goals.
•  Communicate with industry professionals, brand ambassadors, experts and influencers to build and manage a strong social media network.
•  Monitor and analyse practices, trends and networks across media and social media to identify opportunities for strengthened engagement.

Position qualifications:

•  Bachelor's degree in Marketing, Communications, Public Relations or related field.
•  A minimum of 3 years proven working experience in social media communications and digital marketing.
•  Experience of working on a campaign team.
•  Experience with online engagement and design and development of digital communications assets.
•  Excellent written English.

Personal attributes and competencies:

•  Understanding of several target audiences, stakeholders, and partners in Africa is an asset.
•  Creative and passionate about changing the world.
•  Motivation to learn and work in a new environment.
•  Has strong interpersonal skills and ability to work with diverse teams of individuals and colleagues.

Language Requirements

• Fluent English and Kiswahili is required.

Compliance Requirements

• WRI receives funding from a variety of sources, including governments and other non-governmental organizations. In addition to WRI's standard contract terms, certain funder conditions may apply.